Friday 2 December 2011

Effects Used In Video



Below is a summary of effects and editing techniques that I used in my final edit for the above video. Final Cut for Apple Mac is the program used to create this video.
  • For the intro at 0:00-0:03 I cut to the beat, splicing very short clips one after the other, and placing each new clip on the beat so that the visual transition from one shot to another, happens in time with the beat.
  • At 0:25 we expanded the wireframe of the shot so that it jumped to a more close up version of the shot in progress.
  • At 0:27, after an interluding shot, the frame begins expanded still, before returning to how it was originally.
  • At 0:59 I blurred the start of the shot before focussing as the chorus properly kicks in.
  • In addition to using a shaky handheld shot at 1:03, we also added the 'Earthquake' effect to further the rapid shaking which we felt went well as the tempo picked up at the chorus and the song began to sound more hyper and chaotic.
  • At 1:30 we overlapped the same shot but started one slightly later, before fading them into each other. This is a technique I learned during my preliminary radiohead task. We believe this went well with the lyrics on this occasion as the song suggested Josh walking with a "drunken swagger", and it is widely accepted that when people are drunk their vision often does go blurry and they see things twice, like the viewer does thanks to this effect.
  • For the shot of Josh jumping the gate at 1:38 I again inserted the 'Earthquake' effect as this is another point where the song starts to sound more loud and hyper. This effect was also used at 1:41 as the increased intensity of the song continued.
  • Halfway through the shot at 2:07 I again expanded the wireframe to give the effect of a zoom with a jump cut rather than a gradual transition.
  • I used this technique again but to a more extreme degree at 2:17 by expanding the wireframe halfway through the line in the song, then expanding it further when he pauses and says "money", before expanding the wireframe further after this pause. This shows a relationship between the audio and visual through the use of editing and is a technique similar to cutting to the beat. 
  • At 2:22 the 'Earthquake' effect was again used as the tempo of the audio begins to rise here.
  • For the shot at 2:57 we expanded the wireframe to get a more close up image of Josh's feet as he danced, and we also sped up the footage as we wanted it to appear as if he was dancing faster as the high tempo outro to the song played.
  • Finally, we faded out the video at 3:04 by using the cross fade effect for approximately the final 2 seconds of footage.

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